iOSOut now
macOSComing soon
You already have the beginning of something real. We turn it into a brand people can understand, remember, and buy from. So instead of sitting on the idea, you can finally move on it.
Northline · what it shipped with
Self Package · what it shipped with
Identity
A logo direction built around your brief, a wordmark, and a five-tone palette with suggested roles.
Your brandGenerated for you
Assets
Market
A starting view of demand patterns based on your brief, ready for you to review against current market evidence.
Positioning
Plotted against the field, with the gap you can credibly own marked out.
Promotion
Five posts and five reels with the hook, the script and the caption written — plus what goes out when.
Hook
“I was sick of seeing the best-dressed people gatekeep where they got their clothes.”
Assets
Launch visuals, campaign ads and a reusable backdrop — exported as one file you keep.
Launch
Every day has a task, the asset it needs, and a reason it lands when it does.
The onboarding walks you through it. Describe what you'd sell and who'd buy it, and your logo and palette appear right there — no account, no card.
What you'd sell, who it's for, how you want it to feel. Plain words, no forms to wrestle.
A logo and a full palette are generated in front of you — still no account, still nothing paid.
Like it? Sign up and unlock the exports, the research, the visuals and the 30-day plan.
If the preview doesn't look like something you'd want to own, just close the app.
See mineBrandFounder is built for ideas including clothing, coffee shops, skincare, apps, coaching, resale, subscription boxes and studios.
No. You describe the idea in plain words. BrandFounder generates a direction you can review and refine using the options available in the app.
A logo direction with vector export, a palette, typography choices, launch visuals, a reusable brand backdrop, AI-assisted market and pricing starting points, positioning, promotion guidance and a 30-day launch schedule. Review name, trademark and originality questions before commercial use; the app shows the current pack contents before purchase.
Yes. The onboarding generates your logo and palette as a preview before you make an account. You can't export or copy anything at that stage — it's there so you can judge the direction before deciding.
Yes. Regenerate the mark, swap tones, rework the wordmark, or push the direction somewhere else. Nothing is locked.
Brand generation normally takes minutes, but timing varies with request complexity, connectivity and provider availability. The 30-day plan then paces the launch out for you, day by day.
If you can describe what you'd sell and who'd buy it, it has enough to work with — physical products, digital ones, or services.
iPhone for now, with macOS coming. The iPhone app is the currently available version.
The UK Brand Pack is a £17.99 one-time in-app purchase. Regional App Store pricing may vary, and the price shown by Apple before purchase is the price that applies.
Apple processes App Store billing and refund requests under its policies; your statutory consumer rights are unaffected. Contact BrandFounder support if a generation or delivery problem needs investigating.
Optional product analytics is off unless you enable it. Inputs needed for an AI feature are still processed when you request that feature after the in-app disclosure. “Share inputs to improve results” is a separate setting and is also off by default. See the Privacy Policy for details.
It just needs everything around it.
I'm ready to launch my own brand